Dec 11

Dec 11 Local Media Association and Local Media Consortium Announce Partnership

Too often in news today, “joining forces” becomes necessary because of austerity and doing more with less. Conversely, in the case of the newly-formed strategic partnership between the Local Media Association (LMA) and the Local Media Consortium (LMC), it’s about broadening the opportunity for innovation and exploring new, sustainable economic and business models.

The LMA supports more than 3,000 local media organizations with research, training and experiential learning. The LMC represents an alliance of local media businesses that helps its members negotiate partnerships with tech and advertising platforms.

“This will be game-changing for the industry because it combines the negotiating power of the LMC with the research and educational expertise of the LMA,” Chris Loretto, chairman of the LMC board of directors, said in a press release that announced the collaboration.

Dec 11 Local Media Association and Local Media Consortium Announce Partnership

Dec 12 Three News Outlets Form Oregon Capital Bureau to Expand Coverage

Dec 10 As Scary as it Is, That’s Our Job’: Prepping Journalists for California’s Next Wildfire

Based in Las Cruces, New Mexico, Damien Willis is a newspaper reporter and communications professional. He generally writes about the ways we pass our time in the 21st century.